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Firms Should Protect, Defend and Globalize

Firms Should Protect, Defend and Globalize...

Introduction Intellectual property is the United States’ second largest export (second only to agriculture). We have come a long way since the manufacturing glory days of Henry Ford. In the twenty-first century we still make tangible products but it is the intangible trademarks, copyrights, patents, and trade secrets that help make the bottom line count. The following introduction to intellectual property provides a...
The Dao of Intellectual Property Protection: Chinese Trademarks and Other Intellectual Properties

The Dao of Intellectual Property Protection: Chine...

International Intellectual Property Protection Steps into China: Chinese Trademarks and Other Intellectual Properties Just as the Chinese character and concept of Tao (Dao) has no direct equivalent in English, there is, perhaps no single “road” or “way” to doing business in China. There are, however, some practical steps that can be identified and followed. Step One: Think About China as a Source and a Sale ...